Personal Guide to Nutritious Choices
Empowering Health: Become Your Own First Line of Defense with Our Cost-Free App
Overview
"I wish someone would just tell me what to eat! "
For someone who Has experienced the time-consuming challenges of deciphering nutritional information and battling online misinformation on my own fitness journey, I recognize the crucial need for simplification. This application aims to help reduce the complications.
4 members
⏳
5 weeks
📱
24+ screens
☕
28 Cups
Challenge
“healthy” is very specific to each person. No product serves all bodies.
Understanding Cognitive Overload
" Picking healthy food is hard enough. It shouldn't be complicated too "
It takes a lot of effort to filter products among the huge variety of options the markets are promoting. Consumerism is creating too many alternatives of same type this is confusing users and causing analysis paralysis. It gets tedious to compare and contrast among them.
Nutritional Unawareness
'Thiamine Mononitrate' - This scary word is just vitamin B1, It's good for you!
The intimidating scientific terms used in the nutritional information on product labels often includes familiar ingredients like salt or lemon. But they are either ignored to avoid putting in research work or even worse, mistaken to be harmful.
Understanding Complexity
Terms such as organic, non-GMO are vague and not well defined.
takes anywhere from 3 to 5 minutes for an individual to read and comprehend the nutritional information.
Time constraints or a lack of Patience come in the way of efficiently eliminating unhealthy ingredients after recognizing it.
Understanding how Serving Size relates to the actual amount you might consume can be challenging.
Terminology: technical or scientific names for additives, preservatives, and other substances.
Hidden Ingredients: Keen eye to identify sugars that may be listed under various names like sucrose, high-fructose corn syrup, etc.
Inclusivity
One solution fits all is a myth
Body types and health needs vary from person to person. One food item cannot be considered healthy for all users.
so.. how do we solve this? - Here's a SNEAK PEEK
Questionnaire
Align body type with nutritional requirement. Record allergy triggers.
Smart Scanner
2 steps to scan Nutritional info. Reduced workload. Highlighting toxic preservatives.
Personalized Analysis
Diagrammatic Representation . Facilitate tracking progress using graphs.
Design Process
Site Visit
Simply Purr
- Healthy eating option on campus compared to rest
- Noticed a low footfall compared to fast food chains
- Students prefer Sushi and salads from a fast food chain. This showed the low awareness of healthy eating
User Needs
Dollar Tree
- Customers are on a budget, hence they look for healthiest – cheaper option.
- The store had excess canned food and no fresh meat or vegetables.
- Self sorting is the only way due to lack of agents.
Whole Foods
- An employee mentioned that whole foods serves as a “first line of defense” by meticulously filtering products to ensure they are free from any harmful ingredients before offering them for sale.
- Due to the store’s commitment to filtering products, the prices at this store may be higher compared to others.
Interviewing
Demographic
10 participants, aged between 22-35 with varying fitness levels
2/10
Highly Diet Conscious
8/10
on a Budget
5/10
Students
Major Questions asked
⌚ How often do you buy packed and tinned products?
❔ How much do you know about preservatives in your food?
🥤 Do you monitor your sodium intake?
🥫 How do you feel after consuming Tinned food?
🗺 How easy is it to find healthy food around your place?
🙌 Do you think you need any resources to decide between products?
Affinity Mapping
of interview insights from a clutter to organized pattern...
Persona
using the pattern of behavior detected
ADAM MILLER
Age: 32
Profession: Software Developer
Residence: Downtown Indy
“ I find it difficult to understand the ingredients listed and don’t have the time to Google them. So I follow a motto: if I cannot pronounce it, it’s not good for me “
Goals:
- Sort through products available near him and find the healthiest option
- Get back on track with healthy eating and less preservatives
- Understand nutrition and recognize unhealthy items in food
Frustrations:
- Most healthy food options are far away from his place
- Does not have time to drive to far off stores
- Has noticed change in his health sometime after reaching 30
Design System
Information Architecture
Low Fidelity Wireframes
Final Screens
Smart Scanner
Scan packed food items/ ingredient list. Learn nutritional value and how it fits into your diet goals
Customization
Questionnaire to add dietary restriction to receive customized suggestions and rating.
My Learnings
Prioritizing and Scoping
I realised that not every issue can be resolved simultaneously. We strategically prioritized tackling complexity and customization, necessitating the conscious decision to set aside concerns related to costs and distances.
